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Works from “Olympism Made Visible” to be presented at international art photography fair in Italy



08 Apr 2022 – Art photography that showcases the position of sport as a catalyst for social growth and peace, will be presented at an international art fair in Italy. Led by the Olympic Basis for Tradition and Heritage (OFCH), the exhibition opens at the Milan Picture Art Fair (MIA) on 28 April and options 45 works by famend Italian photographers Alex Majoli and Lorenzo Vitturi. The work is a part of the “Olympism Made Visible” collection, which explores the position of sport as a key driver of social growth and peace.

The OFCH commissioned Majoli and Vitturi in 2018 as a part of this art photography initiative to shine a novel creative highlight onto the work of chosen sport-for-development organisations lively in Brazil and Cambodia. The particular show at the MIA Fair marks the primary time that these images will be publicly presented at a photograph fair in Europe.

Alex Majoli is world-renowned photographer acknowledged for his documentation of warfare and battle. His set contains 33 images that have been created when he visited two organisations in the favelas of Rio de Janeiro: Combat for Peace and One Win Leads to One other. Combat for Peace is an international NGO that makes use of boxing and martial arts mixed with schooling to assist realise the potential of younger individuals from communities affected by crime and violence. One Win Leads to One other is a community-based programme dedicated to constructing management abilities and confidence in adolescent ladies via sport.

Lorenzo Vitturi is a visible artist, photographer and sculptor based mostly in London. Previously a cinema set painter, Vitturi brings that have into his photography, which captures the intersection of photography, sculpture and efficiency. Vitturi’s photography collection, entitled “Skateistan: Empowering Youth Through Skateboarding and Education”, showcases the affect of the NGO Skateistan and its Skate Faculty in Phnom Penh, Cambodia, one of many poorest international locations in Asia.

Vitturi’s 12 framed prints on show at the picture fair have been impressed by the programmes run by Skateistan to meet the wants of kids from low-income neighbourhoods. Studying concerning the technical abilities and inventive expression concerned in skateboarding, the youngsters additionally study necessary life abilities, equivalent to teamwork, and making buddies.

“While the Olympic spirit comes to life through the magic of each edition of the Olympic Games, it also lives far beyond this great sporting event, due to the efforts of global organisations such as the ones highlighted in this series,” stated Angelita Teo, Director of the OFCH. “These works give visibility to critical issues that call for continued global solidarity, and promote the notion of sport as a universal human right; for the joy, excellence, respect and friendship that it engenders.”

Olympism Made Visible is an international art photography challenge led by the OFCH, to reveal the Olympic values and their affect when sport is positioned at the service of humankind via community-based growth initiatives in areas equivalent to humanitarian help, the promotion of peace, or well being and well-being via sport. The collection that includes a number of acclaimed world-renowned photographers, goals to deliver constructive recognition to organisations and people around the globe who put Olympism into motion at the grassroots stage, in usually difficult circumstances.

The Olympic Basis for Tradition and Heritage drives the International Olympic Committee (IOC)’s cultural and values-based instructional actions. Devoted to the international promotion and dissemination of Olympism, the OFCH contains the IOC Heritage Unit; the IOC Olympic Research Centre; the Olympic Museum in Lausanne, Switzerland; and the International Cultural Affairs Unit.

Olympism Made Visible



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